Veronica Ribeiro is Director of ID4Africa and APSCA, where she is responsible for managing the end-to-end operations involved with each event, including invitations and communication, event sponsorships, logistics and marketing. She works closely with her team and the Chairman to drive awareness of the Association, engage new members, and strategically spearhead the management of all APSCA events. Since joining APSCA in 2001, she has successfully managed over 100 smart card technology forums, workshops and conferences for segments covering national identity cards and documents, EMV, NFC, transport ticketing, e-Health and e-Payments. Through these events Veronica has established strong relationships with government agencies in Asia, Europe and Africa, particularly those with responsibilities in electronic identity management and border control. In addition to her role at APSCA, Veronica serves in a similar capacity at ID4Africa where she represents the company as its Treasurer since its launch in 2014. Prior to APSCA, Veronica has 10 years’ experience in private banking, where she recruited and managed accounts for individual high net worth customers at international firms such as CitiBank, Chase Manhattan Bank and BNP. Following her private banking career she joined International SOS Hong Kong where she led the sales and marketing team in recruiting and working with institutional clients including insurance companies and banks.